The Brighter Side

Today I remembered an advert that I saw at the cinema a few years ago for the ITV1 television channel.

I recall it being an extremely beautiful advert and was so incredibly disappointed that it was advertising the worst of the UK’s 5 terrestrial stations. I love the childish adventure, and also the thought that there’s some parallel universe where a helicopter parent may land for just long enough to allow their kids to experience something magical by themselves.

Its has all the hallmarks of a quality commercial, inspiring music, stunning visuals and I’m pretty sure the voice at the end is Patrick Stewart from Star Trek and X-Men.



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